For 57 years, SeptemberFest has been the heartbeat of Midland — a beloved celebration of art, science, culture, and history that brings West Texas together every fall. Held at the Museum of the Southwest, this three-day festival is more than a weekend of fun; it's the primary fundraiser that keeps the Museum's exhibitions, programs, and community events alive and thriving. Every sponsorship, every ticket, and every visit directly invests in the cultural life of our region — and we can't do it without you.